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is a collaborative social innovation project. Women from Norway, USA and Mexico are creating a small-scale sewing studio in Juárez, Mexico.
NI EN MORE (derives from three languages, NI Una Mas/ Ikke EN til / not one MORE) is a collaborative social innovation project. Women from Norway, USA and Mexico are creating a small-scale sewing studio in Juárez, Mexico.

Our goal is to create a sustainable business that will empower women locally by selling the garments globally, combined with promoting global awareness against violence towards women.
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    The Story  /  Contact us

    NI EN MORE derives from three languages, NI una mas / ikke EN til / not one MORE.

    NI EN MORE is a collaborative social innovation project based in Juárez, Mexico; a city of contrast located on the US/Mexico border. Juarez, with more than 400 sweatshops and drug cartels fighting over control, is a city of transit; violent, vibrant and unsafe. For decades women have disappeared from Juarez and hundreds have been found murdered in its outskirts. NI EN MORE will through its collaborative partners (in Norway, USA and Mexico) establish a small-scale sewing studio in Juarez providing work opportunities for women, fair and safe working conditions and a sustainable production model.

    Image of Juarez and the missing girls All profits from NI EN MORE will go back to the community of women in Juárez, to enable economic growth and resilience. 

    In the pilot phase we are raising money to:

    1.  Finalize the establishment of the studio space in a safe location in Juárez.

    2. Buy necessary equipment; sewing machines, tools, cutting boards etc.

    3. Pay a fair salary and provide safety to the women involved in the first pilot production.

    4. Organize a plant-printing workshop in May 2017 to finalize the first garments.

    The goal of NI EN MORE 

    1. Create a sustainable business model in Juárez for the production of clothes, that combines handcraft, international design and art to create unique, one of a kind items. 

    2. The line of clothes will spread awareness and connect communities locally and internationally in the fight against violence towards women.

    3. Create a self-sustained project, and a business model for economic independence and empowerment of women that can become an example for other businesses to follow.

    4. Sustain a fresh look and develop new ideas and techniques for its design. We see involving new young designers in the projects future creations as one interesting model for growth.

    The City of Juárez The current climate in Juárez is of great uncertainty. Violence peaked at the end of 2016, influenced by rearranging drug cartels, recent U.S. elections, increased border security and a migratory crisis. Despite the success of recent private and public initiatives, disappearances and murders have been increasing the last six years. To learn more please see:

    Downtown Juárez (photo: Nomada Laboratorio Urbano)

    The local women who participate in the NI EN MORE project live in high-risk areas. The current format favors organized crime and therefore leaves women vulnerable and without the necessary resources for decent housing or transportation. It is important to emphasize that these women are made vulnerable because of their gender, color and social class.

    “I have loved everything that we have done until now, and above all, each one of us now has a voice, and a voice in this project. Our ideas are heard and seem meaningful” Isabel, Juárez (participant in NI EN MORE’s first workshop).

    The Look and Production The garments will be printed and dyed with real flowers and plants found locally in the Chihuahua district in Mexico. This is an on trend, yet sustainable and eco-friendly process, where no hazardous chemicals are used.

    flower printing The flower printing technique creates a truly unique expression that comes to life on the four modern and feminine styles we have chosen to produce at the sewing studio in Juárez.

    “This project seems very interesting to me as it has a bigger voice and meaning in my community. I have the idea that the people engaged in the project can train more people in the future, which is why we all have to be well prepared and have good quality on the clothes that we make” Elide (Juárez production team).

    the looks

    NI EN MORE’s Advantage NI EN MORE’s team of people bring together skills from art, fashion, activism, and work for social change, and has deep connections to the local community in Juárez.  

    The artist Lise Bjørne Linnert has worked in Juárez for 11 years with her project “Desconocida Unknown”, a mass collaboration, embroidering nametags to protest murders and abuse of women in Juárez and in remembrance of similar crimes globally.

    Lise Bjørne Linnert's Desconocida/ Unknown /Ukjent in Juarez, Fashion designer Tine Mollatt has developed her fashion company from a small-scale business to a global success. She brings her expertise from business to marketing and design.

    Lena Katrine Knudsen has a long career in the fashion industry in which she has gained a broad and deep understanding of the industry.

    NI EN MORE’s project leader in Juárez ; Veronica Corchado, has more than 30 years of experience as a human rights activist. She is the director of Chihuahua’s Municipal Institute for women as well as a director of a cultural community center. Thus, she knows her community and its needs, and will ensure that the projects future profits are used in the best possible way. 

    Through Enlightaid and its transparent model for crowd funding, our goal is to have NI EN MORE’s first line of clothing available at NI EN MORE Webshop late fall 2017. 

    Potential Challenges

    Clear communication

    We anticipate challenges in communication due to our different cultures and languages. To meet it, two of the team members work as interpreters; they have gained local knowledge over several years and have gained trust in the communities.

    Local safety and infrastructure

    Juárez is still a very unsafe city for women. We need to ensure that our project does not set the women involved in additional danger.

    Keep the project growing slowly and maintaining engagement

    To reduce risk of economical failure, we need to build the project slowly with patience. We need to keep economical risks as low as possible, and allow space for learning.

    Project timeline

    Prep Studio
    Project Kick-off
    Establish the studio space
    Buy necessary equipment; sewing machines ect.
    Start training and production
    Printing garments (whole team)
    Finalize 1st production
    Wrap up
    Prepare phase 2
    Ship rewards
    Finish Pilot phase

    Project's cost structure

    Title Cost Est.
    Salary for 4 women (6 months) $6.000
    Administration Fees (3 months) $5.290
    Collaborative printing of the garments in Mexico (whole team) $4.700
    Transportation in Mexico (for the production team) $882
    Production Materials $7.348
    Film & Documentation $460

    Team members

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  • Updates

    Website is now live - Check it out

    April 22, 2017 12:53

    Our new website is now LIVE  @ 

    We have added images, films, links, and in-depth reading about the project.

    If you want to read more about the products. Go directly to "products" in the sidebar, and if you have any question. Please contact us, we will be super happy to hear from you. <3



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