Cruelty Free living in LATAM
Bringing Cruelty Free lifestyle into latinamerican consumers to raise awareness on animal testing and other animal rights issues.
The consumer community in Latin American countries are becoming increasingly interested in responsible consumption topics and demanding clear information from cosmetic brands about animal testing policies and other issues. Our Project aims to bring this work to latinamerican countries that don’t have any information regarding this issue and no other local organization working in this field. With a new interactive website that provides information for consumers from Peru, Colombia, Brasil and México called www.vivecrueltyfree.org and the development of #ViveCrueltyFreeLatam, our free app that gathers information about cruelty free brands and stores available in each country.